What’s Behind The Devil Wears Prada 2? The Making of Iconic Trademarks. That’s All.
Twenty years ago, the movie The Devil Wears Prada entered our collective cultural consciousness. Adapted from a “fictional” book written by Lauren Weisberger, a former assistant to VOGUE’s Editor-in-Chief Anna Wintour, the movie cemented the impact of a tell-all behind the scenes reveal of perhaps the most influential fashion magazine of the 20th century and its management. As The New York Times observed in a review of the book in 2003, “does it even matter what’s actually on the page when everybody is reading between the lines?” The book had raised eyebrows (to say the least) in VOGUE circles, and, when the movie premiered it was understood that the plot was all about Anna Wintour. Despite the takedown quality of the narrative, some reviewers of the book went so far as to say the hidden hero of the book was the Anna Wintour/Miranda Priestly character. The Editor-in-Chief that has her assistants running for lattes and takes down Andrea “Andy”/Lauren with a lesson in the history of cerulean blue was every career woman’s secret idol. “Andrea’s aura of self-importance is almost enough to make you sympathize with the Prada-wearing devil herself,” said the same New York Times book review. Meryl Streep, who played Miranda Priestly in the movie, explained that she modeled the character on men in positions of power. Despite all the chatter, there was, however, no official VOGUE feature on the movie in 2006 and no dedicated article, although Anna Wintour did attend a benefit screening of the film. In other words – “no comment.”
Flash forward twenty years, and how things have changed! We have a sequel, The Devil Wears Prada 2, in the vein of so many other movie franchises based on intellectual property (ask any Marvel fan). VOGUE, now managed by Editor-in-Chief Chloe Malle, put Anna Wintour (now Chief Content Officer for Condé Nast and global editorial director for VOGUE) and Meryl Streep on the magazine’s May cover. Wintour and Streep appear under the heading “Seeing Double: When Miranda Met Anna”.



